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The Solopreneur Masterclass

The Solopreneur Masterclass is what I call “the missing MBA for tech solopreneurs”.

I’ve been a solopreneur for many years now, since 2008, when I started working on my own software products. I dreamed of a lifestyle that allowed me to work on what I wanted, when I wanted, from where I wanted. A life with no boss, no meetings, no commute, no obligations, only freedom and options.

Is this what you want, too?

A solopreneur internet business allows all of this, if set up correctly. I will teach you all I know about starting and running a calm and manageable solopreneur business.

For those of you interested in the business side of things, the Solopreneur Masterclass will be your guide to building and running a successful solo Internet business.

This course is for those of you who want to create something on their own, and run it on their own forever.

I’m not interested in having a boss, and I’m not interesting in being a boss. Or having people collaborate with me who then will influence all the decisions I make on my business because they now depend on me. Or I depend on them. Not interested.

What I’m interested in is, finding a tiny business I can run on my own, create my own little corner shop on the Internet, and happily run it. Creating something, a digital product, and having customers come buy it.

I did it, I’m “living the dream”. This is my dream, warn you. If you have higher ambitions, create a big company, hire people, get VC money, and all that, definitely stay away from this course.

I don’t want to be the “guru” teaching, I’m just sharing what I learned, and the principles I try to adhere to while doing my thing, principles I’ve proven to be true.

Drawing from my 15+ years of experience, we’ll cover everything from identifying opportunities to scaling sustainably, with a strong focus on practical, actionable strategies.

I’ve already ran this course as a cohort course 3 times in the past, but this time I’m rebranding it as a self-serve course, so instead of running cohorts, I’ll release it as a “definitive edition”.

Full price will be $99, but you can get it for a limited time (until next Tuesday, July 1st) at a 50% launch discount ($49). Prices do not include VAT or sales tax, if applicable.

7-days limited time offer, ends on the 1st of July

Frequenty Asked Questions

What will you learn? 📚

Solopreneur Masterclass Table of Contents

NOTE: there’s much more bonus content in the course than what is shown in the ToC, including case studies, 60+ “pills” (short, focused lessons on a specific topic), several mini-courses on specific topics, including marketing, email marketing, lessons specific for a content business, and more. There’s also a “vault” where I share all the interesting “takes” I see people post on social media, websites, and other places, that I find useful and inspiring. We also have a cool Discord community of solopreneurs where we share ideas, ask questions, and support each other.

Testimonials! 👇

“I have been following Flavio for many years and have always admired his tenacity and consistency, which has truly paid off. With SOLO LAB, there is no magic recipe, just hard truths. Flavio gets straight to the point, explaining how he managed to reach his current position and detailing what worked and what didn't for him. This insight has provided me with the motivation I needed to finally embark on my solo journey.”

Sébastien Viallemonteil

“SOLO LAB showed me the exact path I want to follow in my life. Now I know not only how to do this but also what mistakes I should avoid. Without this knowledge, I would probably never have tried solo entrepreneurship and would have been unhappy in my 9 to 5 job. I totally recommend it if you understand that it's only a guide, and the entire work you need to do by yourself.”

Bearnacki

“SOLO LAB gave me good value content and concrete learnings and experience. I enjoyed and appreciated Flavio’s transparency and his brutally honest approach. I think in SOLO LAB, once again, Flavio demonstrates that there are a few real aspects (20/80 Pareto approach) that move the needle when you want to achieve success as a solopreneur. Also, those principles are simple but not easy. Adding on top of that, they are not necessarily sexy but they work. Having realized that through the lessons, I felt guilty because maybe I kinda knew some of those principles but I was constantly looking for something more complex, sexy, or a new shiny object to delay to start putting in the work.”

Dorothy Silva

“Precious insights from somebody who has skin in the game, to switch from consumer to creator, while taking back your time. A very helpful guide to start from, to run your own lifestyle business. No bullshits, Flavio gets to the essentials, following the 20/80 Pareto principle.”

Salva

“I'm already getting a ton of value from the SOLO LAB. Flavio has the heart of a true solopreneur. He comes from the perspective of wanting to see others succeed and he's got the experience of having done it himself to a high level. In addition to the instructional material, which obviously comes straight from his heart, the community of students participating in the course is very active, asking and answering great questions. Finally, the challenge provides a structure to bring everything together to focus intention into action with the support of the rest of the community. For anyone considering starting to earn their own living on their own terms, I can't recommend it enough.”

Andy

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